How it works / Researchers
When a question needs a person, not a prompt.
Sønr’s researchers have spent ten years inside insurance innovation. On TrendDesk they’re part of the desk: ask them to go further, test the thinking or put it in front of your board.
Ways to use them
A step further, not a fallback.
The AI does the volume. The researchers bring judgement, interviews and a decade of knowing who’s real and who’s only a press release.
Go deeper
Take a full research report or a Briefing further, with interviews and analysis a model can’t do.
Test the thinking
Have a researcher pressure-test a conclusion before you stake a decision on it.
Present it
A walkthrough for your team, a workshop or a board presentation.
Answer the hard one
The question that has no tidy answer online. That’s what the team is for.
How it works
Request research from anywhere in TrendDesk.
- Request research
From the menu, or from any full research report or Briefing.
- Tell us what you need
The question, the deadline and who it’s for.
- Get a scope
We come back with what we’ll do, quoted in research days.
- We do the work
Then walk you, your team or your board through it.
Beyond the desk
Bigger projects with Sønr Research and Advisory.
For work that runs for weeks rather than days, Sønr’s Research and Advisory team takes a problem from definition to pilot: define it, scout the options, validate them with evidence, then pilot and scale. It’s the work no software can do: interviewing the market, opening doors and making the introductions that take an idea from deck to pilot.
Define and quantify
Pin down the problems and opportunities worth money, before anyone chases the wrong one.
Scout
Find the credible options fast, from ten years of knowing the market.
Validate
Test the fit and the business case with hard evidence.
Pilot and scale
Move into pilot and production faster than traditional procurement allows.
Know what’s moving. Before the board asks.
Try TrendDesk free for 14 days, on your own market. No card needed.